# About us
An "About Us" page is to tell the story of your business, and help your customers connect to your brand.
When writing an "About Us" page, it's necessary to include information about your business, products, or customers that will motivate your customers.
Consider whether any of the following examples would make a good addition to your "About Us" page:
* What you sell - anything that makes your products unique
* Why you sell it - your company mission or values
* Who you are - your company, your founder, or your producers
* Who you're selling to - your approach to customer service or customer satisfaction
* What makes your business stand out - specific expertise, customer testimonials, or additional services
## Static sections
You can click on the link to check out the instructions listed below.
Announcement bar
Header
Footer
Mobile navigation bar
Pop-up
## Dynamic sections
Steps
1. In the theme editor (**Customize**), open the template selector.
2. Select **Pages**, then **About-us.**
3. Make necessary changes **> Save.**
There are two pre-built about-us templates for you to choose from.
You can add any section that is listed in [Theme sections](https://docs.foxecom.com/zest-theme/theme-sections/before-after-image-slider) to customize your page.