# Create an email template

{% hint style="info" %}

## Before you begin

Want to use pre-built email templates for a quick start? Check out [Explore pre-built email templates](/xflow-app/email-templates/explore-pre-built-email-templates.md)
{% endhint %}

{% stepper %}
{% step %}

## Set up email settings

Before sending notification emails to customers, configure your email sender settings. 

These settings control:

* The sender email adress
* The sender name displayed to customers
* The reply-to email address
* The sender domain used for email delivery

{% hint style="success" %}
**Steps:**

1. Go to **Email templates** (or **Settings**) > **Email settings.**
2. Configure your sender profile settings.
3. Click **Save**.
   {% endhint %}

<figure><img src="/files/BTx2JYmyRcC4Ui9DU6YM" alt=""><figcaption></figcaption></figure>

#### Sender domain options

XFlow supports two sender domain options.

<table><thead><tr><th>Use XFlow sender domain</th><th>Use your own sender domain</th><th data-hidden></th></tr></thead><tbody><tr><td>Use the default XFlow email infrastructure with the <code>@mailer.xflow.so</code> domain.</td><td><p>Send notification emails using your own branded domain or subdomain.<br></p><p>Using your own sender domain can help:</p><ul><li>Improve brand trust</li><li>Improve inbox placement</li><li>Create a more professional email experience</li></ul><blockquote><p>Your sender domain must be verified before XFlow can send emails through it.</p></blockquote></td><td></td></tr></tbody></table>

{% hint style="warning" %}
When using your own sender domain, XFlow requires DNS verification records to authenticate your domain and improve email deliverability.

**Required records:** DKIM records

**Recommended records:** AIL FROM records, DMARC record
{% endhint %}

{% hint style="info" icon="circle-info" %}

* Using a custom sender domain does not affect your email template content.
* You can update these settings anytime.

Check out these tips when choosing and using your sender email address: [Why emails go to the spam folder?](/xflow-app/email-templates/email-templates-faqs/why-emails-go-to-the-spam-folder.md)
{% endhint %}

**Sender profile settings:** Defines the email identity used to send notifications.

* **Sender email**: The email address used to send notification emails.
* **From name**: The sender name displayed to customers.
* **Reply to**: The email address used to receive customer replies.

#### Test emails

Add email addresses used for testing email templates before sending them to customers.

* Enter one email address per line
* These emails can be selected when using the **Send test** feature

*Learn more:* [Test an email campaign](/xflow-app/campaigns/test-an-email-campaign.md)

#### UTM tracking

Configure UTM parameters to track email performance in analytics tools such as Google Analytics.

* **utm\_source:** Identify where the traffic comes from.
* **utm\_medium:** Specify the type of email.
* **utm\_campaign:** Choose **Email name** or **Email name + Campaign name**

*Learn more:* [UTM tags: What you need to know](/xflow-app/email-templates/email-templates-faqs/utm-tags-what-you-need-to-know.md)
{% endstep %}

{% step %}

## Create an email template

{% hint style="success" %}
Click **Create email** to start creating a new email template.
{% endhint %}

<figure><img src="/files/R4tH8PMK1o04KkF4oZJt" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}

## Enter template details

<figure><img src="/files/l810fl01TYjHfgXHw5Db" alt=""><figcaption></figcaption></figure>

* **Email template name:** Enter an internal name to organize your templates.
* **Email subject:** Add the subject line that customers will see when they receive the email.

After setting up the email name and email subject, click **Create email** to proceed.
{% endstep %}

{% step %}

## Design your email template

<figure><img src="/files/A3FLtOSDzGHlfoLLT5u0" alt=""><figcaption></figcaption></figure>

Start designing your email template by adding sections, customizing content, and adjusting layout and styles to match your brand.

{% hint style="info" %}
Learn how to edit your email template: [Design your email templates](/xflow-app/email-templates/design-your-email-templates.md)
{% endhint %}
{% endstep %}

{% step %}

## Save and activate your email template

After customizing your email, click **Save & Activate** to enable and start using your email template.

<figure><img src="/files/R6BLuvEpkVA5ulai3Erc" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
Want to reuse this template? Check this out: [Save email as a template for reuse](/xflow-app/email-templates/save-email-as-a-template-for-reuse.md)
{% endhint %}
{% endstep %}

{% step %}

## Your email template is now active!

Your email template has been successfully activated and is now ready to use.

<figure><img src="/files/eBPnn4559lja547ntwB1" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/wjpmoNFkug4tvS9RLHHU" alt=""><figcaption></figcaption></figure>
{% endstep %}
{% endstepper %}

{% hint style="success" %}
After customizing your email template, don’t forget to preview and test your email to make sure everything looks good before sending it: [Preview and test your email](/xflow-app/email-templates/preview-and-test-your-email.md)
{% endhint %}

## Related articles

{% content-ref url="/pages/tEG7HvAAm4FAYdcLDJSn" %}
[Explore pre-built email templates](/xflow-app/email-templates/explore-pre-built-email-templates.md)
{% endcontent-ref %}

{% content-ref url="/pages/zEXuoV3arc2WNCI1i5wq" %}
[Design your email templates](/xflow-app/email-templates/design-your-email-templates.md)
{% endcontent-ref %}

{% content-ref url="/pages/27ltXN2pm7mhbqMs6IcG" %}
[Understanding personalization variables in email templates](/xflow-app/email-templates/understanding-personalization-variables-in-email-templates.md)
{% endcontent-ref %}

{% content-ref url="/pages/9TMXBePs6zA8bV4oj3K6" %}
[Preview and test your email](/xflow-app/email-templates/preview-and-test-your-email.md)
{% endcontent-ref %}

{% content-ref url="/pages/TKnI92gQJmDkXsTvgMSw" %}
[Manage email templates](/xflow-app/email-templates/manage-email-templates.md)
{% endcontent-ref %}

{% content-ref url="/pages/7mi2grXoNsptsyKEmoV6" %}
[Use email templates in campaigns and workflows](/xflow-app/email-templates/use-email-templates-in-campaigns-and-workflows.md)
{% endcontent-ref %}

{% content-ref url="/pages/Rey69myeVHiNlaksnEsa" %}
[Email templates: FAQs](/xflow-app/email-templates/email-templates-faqs.md)
{% endcontent-ref %}

***

#### 📩 **Need help?**

We’re here to make your XFlow experience smooth and successful.\
Our support team is always ready to assist you—no matter how big or small your question is.

<a href="https://admin.shopify.com/apps/xflow?chat=true&#x26;utm_source=foxecom&#x26;utm_medium=help_center_xflow_create_an_email_template&#x26;utm_campaign=cta_button&#x26;utm_term=chat_now" class="button primary" data-icon="comment-lines">Chat now</a> <a href="mailto:contact@help.xflow.so" class="button secondary" data-icon="envelopes">Message us</a>


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