# Create an email template

<Hint type="info" title="Before you begin">

Want to use pre-built email templates for a quick start? Check out [Explore pre-built email templates](https://docs.foxecom.com/xflow-app/email-templates/explore-pre-built-email-templates)

</Hint>

<Stepper>

<Step>

## Set up email settings

Before sending notification emails to customers, configure your email sender settings.&#x20;

These settings control:

* The sender email adress
* The sender name displayed to customers
* The reply-to email address
* The sender domain used for email delivery

<Hint type="success">

**Steps:**

1. Go to **Email templates** (or **Settings**) > **Email settings.**
2. Configure your sender profile settings.
3. Click **Save**.

</Hint>

![image](https://docs-assets.foxecom.app/xflow-app/XFlow%20docs%20screenshot%20(46)_BTx2JYmy.jpg)

#### Sender domain options

XFlow supports two sender domain options.

<Table>

| Use XFlow sender domain | Use your own sender domain |
| --- | --- |
| Use the default XFlow email infrastructure with the `@mailer.xflow.so` domain. | Send notification emails using your own branded domain or subdomain.<br/><br/>Using your own sender domain can help:<br/>• Improve brand trust<br/>• Improve inbox placement<br/>• Create a more professional email experience<br/>Your sender domain must be verified before XFlow can send emails through it. |

</Table>

<Hint type="warning">

When using your own sender domain, XFlow requires DNS verification records to authenticate your domain and improve email deliverability.

**Required records:** DKIM records

**Recommended records:** AIL FROM records, DMARC record

</Hint>

<Hint type="info">

* Using a custom sender domain does not affect your email template content.
* You can update these settings anytime.

Check out these tips when choosing and using your sender email address: [Why emails go to the spam folder?](https://docs.foxecom.com/xflow-app/email-templates/email-templates-faqs/why-emails-go-to-the-spam-folder)

</Hint>

**Sender profile settings:** Defines the email identity used to send notifications.

* **Sender email**: The email address used to send notification emails.
* **From name**: The sender name displayed to customers.
* **Reply to**: The email address used to receive customer replies.

#### Test emails

Add email addresses used for testing email templates before sending them to customers.

* Enter one email address per line
* These emails can be selected when using the **Send test** feature

*Learn more:* [Test an email campaign](https://docs.foxecom.com/xflow-app/campaigns/test-an-email-campaign)

#### UTM tracking

Configure UTM parameters to track email performance in analytics tools such as Google Analytics.

* **utm\_source:** Identify where the traffic comes from.
* **utm\_medium:** Specify the type of email.
* **utm\_campaign:** Choose **Email name** or **Email name + Campaign name**

*Learn more:* [UTM tags: What you need to know](https://docs.foxecom.com/xflow-app/email-templates/email-templates-faqs/utm-tags-what-you-need-to-know)

</Step>

<Step>

## Create an email template

<Hint type="success">

Click **Create email** to start creating a new email template.

</Hint>

![image](https://docs-assets.foxecom.app/xflow-app/XFlow%20docs%20screenshot%20(48)_R4tH8PMK.jpg)

</Step>

<Step>

## Enter template details

![image](https://docs-assets.foxecom.app/xflow-app/XFlow%20docs%20screenshot%20(49)_l810fl01.jpg)

* **Email template name:** Enter an internal name to organize your templates.
* **Email subject:** Add the subject line that customers will see when they receive the email.

After setting up the email name and email subject, click **Create email** to proceed.

</Step>

<Step>

## Design your email template

![image](https://docs-assets.foxecom.app/xflow-app/xflow4_A3FLtOSD.gif)

Start designing your email template by adding sections, customizing content, and adjusting layout and styles to match your brand.

<Hint type="info">

Learn how to edit your email template: [Design your email templates](https://docs.foxecom.com/xflow-app/email-templates/design-your-email-templates)

</Hint>

</Step>

<Step>

## Save and activate your email template

After customizing your email, click **Save & Activate** to enable and start using your email template.

![image](https://docs-assets.foxecom.app/xflow-app/XFlow%20docs%20screenshot%20(52)_R6BLuvEp.jpg)

<Hint type="info">

Want to reuse this template? Check this out: [Save email as a template for reuse](https://docs.foxecom.com/xflow-app/email-templates/save-email-as-a-template-for-reuse)

</Hint>

</Step>

<Step>

## Your email template is now active!

Your email template has been successfully activated and is now ready to use.

![image](https://docs-assets.foxecom.app/xflow-app/XFlow%20docs%20screenshot%20(50)_eBPnn455.jpg)

![image](https://docs-assets.foxecom.app/xflow-app/XFlow%20docs%20screenshot%20(51)_wjpmoNFk.jpg)

</Step>

</Stepper>

<Hint type="success">

After customizing your email template, don’t forget to preview and test your email to make sure everything looks good before sending it: [Preview and test your email](https://docs.foxecom.com/xflow-app/email-templates/preview-and-test-your-email)

</Hint>

## Related articles

<PageLink href="https://docs.foxecom.com/xflow-app/email-templates/explore-pre-built-email-templates">Explore pre-built email templates</PageLink>

<PageLink href="https://docs.foxecom.com/xflow-app/email-templates/design-your-email-templates">Design your email templates</PageLink>

<PageLink href="https://docs.foxecom.com/xflow-app/email-templates/understanding-personalization-variables-in-email-templates">Understanding personalization variables in email templates</PageLink>

<PageLink href="https://docs.foxecom.com/xflow-app/email-templates/preview-and-test-your-email">Preview and test your email</PageLink>

<PageLink href="https://docs.foxecom.com/xflow-app/email-templates/manage-email-templates">Manage email templates</PageLink>

<PageLink href="https://docs.foxecom.com/xflow-app/email-templates/use-email-templates-in-campaigns-and-workflows">Use email templates in campaigns and workflows</PageLink>

<PageLink href="https://docs.foxecom.com/xflow-app/email-templates/email-templates-faqs">Email templates: FAQs</PageLink>