What are campaigns
Restock campaigns help you automatically notify shoppers when sold-out products become available again. Each campaign controls where, when, and how XFlow sends your Back-in-Stock notifications.
Why use Restock campaigns
Out-of-stock products don’t have to mean lost revenue. With XFlow’s restock campaigns, you can:
Capture shopper intent while items are unavailable.
Send instant notifications when stock is replenished.
Create different messages or workflows for different product groups.
Analyze performance per campaign (signups, sends, conversions, and revenue).
This helps you turn “sold out” moments into new conversion opportunities — automatically.
How Restock campaigns work
A restock campaign defines when and to which products XFlow sends “Back-in-stock” alerts. Each campaign has its own scope, workflow, and priority.
Scope
Defines which products/collections the campaign applies to.
Workflow
Determines the automation flow (triggers, conditions, actions) used to send alerts when a restock event happens.
Priority
Resolves conflicts when multiple campaigns cover the same product — higher priority wins.
Schedule
Lets you activate, pause, or set campaign dates.
Example use cases
Launch a new product line
Create a Collection-level campaign with its own messaging and workflow.
Boost sales for high-demand items
Make a Product-level campaign for your best sellers, with limited-time offers or VIP alerts.
Manage general storewide restocks
Use a Global campaign as your default fallback for all other products.
Performance insights
Each restock campaign has built-in analytics showing:
Total subscribers and notifications sent
Open and click rates
Conversions and attributed revenue
Top-performing products and workflows
These insights help you measure the impact of every restock alert.
Related articles
Create and launch a Restock campaignCustomize 'Notify me' form and messagesManage subscriptions and statuses📩 Need help?
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