# Welcome new subscribers with a discount email

![image](https://docs-assets.foxecom.app/xflow-app/XFlow%20docs%20screenshot%20(8)_HHiCl9Rq.jpg)

<Hint type="info" title="Before you begin">

Not sure where to use this template? Check out [Get started with workflow templates library](https://docs.foxecom.com/xflow-app/workflows/get-started-with-workflow-templates-library)

</Hint>

## About this template

Send **new subscribers a welcome email with a discount** when they subscribe through a form on your online store. It excludes customers who subscribe at checkout to prevent sending a welcome email with a discount right after a purchase was made.

## Step-by-step guide to set up this template

<Stepper>

<Step>

### Trigger – New customer sign up

This trigger activates the workflow when a user submits a Notify me form on your store (not during checkout).

<Hint type="success">

📝 Learn more about triggers: [Understanding workflow triggers](https://docs.foxecom.com/xflow-app/workflows/understanding-workflow-triggers)

</Hint>

![image](https://docs-assets.foxecom.app/xflow-app/XFlow%20docs%20screenshot%20(26)_fab4tW1h.jpg)

</Step>

<Step>

### Action – Send email

This action sends a **welcome email with a discount** to new subscribers.

<Hint type="success">

1. Enter the **email subject**.
2. Select the **email template with a discount** that you have prepared in advance.

</Hint>

<Hint type="info">

If you don’t have an **email template** yet, check out [Create an email template](https://docs.foxecom.com/xflow-app/email-templates/create-an-email-template)

Read more about the **variables** you can use in email: [Available variables in email templates](https://docs.foxecom.com/xflow-app/email-templates/understanding-personalization-variables-in-email-templates/available-variables-in-email-templates)

</Hint>

![image](https://docs-assets.foxecom.app/xflow-app/XFlow%20docs%20screenshot%20(27)_QI5GSJdc.jpg)

</Step>

</Stepper>

<Hint type="success">

Once these steps are completed, you’ve successfully set up a **basic workflow** that automatically sends a discount email to customers who sign up via a Notify me form.

</Hint>

<Hint type="info">

**🌟 Pro Tip:**

* If you want to add more advanced logic, you can extend this workflow by adding additional **conditions, actions:** [Available triggers, actions, and conditions](https://docs.foxecom.com/xflow-app/workflows/available-triggers-actions-and-conditions)
* **Personalize the email** using variables such as customer name, discount code, or store name: [Understanding personalization variables in email templates](https://docs.foxecom.com/xflow-app/email-templates/understanding-personalization-variables-in-email-templates)

</Hint>

## Common use cases

The **Welcome new subscribers with a discount email** workflow template is commonly used when:

* You want to incentivize first-time subscribers to make their first purchase.
* You want to grow your email list and immediately engage new subscribers.
* You want to automate welcome messages instead of sending them manually.