Urgency back in stock notification

Send urgency reminders to customers who haven’t purchased yet.

Before you begin

Not sure where to use this template? Check out Get started with workflow templates library

About this template

When a product is back in stock, send an immediate notification and then a follow-up urgency email after 1 day if the customer hasn't purchased yet.

Step-by-step guide to set up this template

1

Trigger – Product restock

The workflow starts when a product is restocked and becomes available again.

📝 Learn more about triggers: Understanding workflow triggers

2

Action – Send email

Send the initial back-in-stock notification email.

1. Enter the email subject.

2. Select the initial back-in-stock notification email that you have prepared in advance.

If you don’t have an email template yet, check out Create an email template

Read more about the variables you can use in email: Available variables in email templates

3

Action – Wait

Wait for 1 day before continuing to give customers time to complete their purchase before continuing.

📝 Learn more about actions: Understanding workflow actions

4

Condition – An event occured: Customer purchased

Check if the customer has completed a purchase, so you only follow up with customers who haven’t bought yet.

📝 Learn more about conditions: Workflow condition: An event occurred

5

Action – Send email

In the False path, if the customer has not purchased, send an urgency email (low stock warning).

In the True path, no further action is taken. If the customer has already purchased, no additional emails are sent and the workflow ends.

1. Enter the email subject.

2. Select the urgency email template that you have prepared in advance.

If you don’t have an email template yet, check out Create an email template

Read more about the variables you can use in email: Available variables in email templates

All done! This setup makes sure no interested customer is left behind without a reminder.

🌟 Pro Tip:

• Set a reasonable wait time to avoid sending urgency emails too soon.

• Keep urgency emails short and action-focused.

• Highlight low stock or limited availability to drive faster decisions.

Common use cases

The Urgency back in stock notification workflow template is commonly used when:

• You want to encourage customers to complete their purchase if they haven’t bought yet.

• You want to follow up with customers who haven’t purchased after receiving a back in stock notification.

• You want to remind customers to act before the product runs out of stock.

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