# Rich text
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Add flexible text content to highlight your brand story, promotions, or important information in a clean and customizable layout.
## How to add a Rich text section to your Shopify store
1. In the theme editor **(Customize)**, click **Add section.**
2. Select **Rich text** section.
3. Make necessary changes.
4. **Save.**
## How to customize a Rich text section
### Section settings
| Setting | Description |
| --- | --- |
| **Container** | Choose the section width: full width or fixed within the page. |
| **Direction** | Set how items are arranged: vertically stacked or horizontally aligned. |
| **Vertical on mobile** *(Horizontal only)* | Enable vertical stacking layout on mobile devices for better responsiveness. |
| **Alignment** | Define how content is aligned within the container. |
| **Position** *(Horizontal only)* | Control the vertical placement of content inside the banner (top, center, or bottom). |
| **Horizontal gap** | Adjust spacing between items horizontally. |
| **Vertical gap** | Adjust spacing between items vertically. |
| **Mobile horizontal gap** | Set horizontal spacing between items on mobile devices. |
| **Mobile vertical gap** | Set vertical spacing between items on mobile devices. |


### Block settings
The **Rich text** section includes **Text** and **Collapsible text** blocks by default. You can add more block types to create a flexible and dynamic layout.
*Learn more:*
Theme blocks